Author name: Oscar Scolding

Oscar Scolding is a seasoned SEO consultant with over 10 years of experience, currently based in Dubai. Originally from London, he has spent the past four years helping top companies in the UAE enhance their SEO strategies. Throughout his career, he has worked across 50+ industries, consulted with over 2,150 businesses, conducted 450 SEO audits, and won seven industry awards. Oscar’s approach is built on hard work, transparency, and honesty. He treats every project as his own business, ensuring maximum ROI through hands-on optimization. He provides clear reporting, helping clients understand each SEO decision, and prioritizes realistic, long-term success over false promises. His career began in the UK, working at agencies like Absolute Digital and Elixirr, where he managed SEO, CRO, and paid advertising for major brands like Tommee Tippee and Ladbrokes. In 2020, he moved to Dubai and joined SEO Sherpa, working with brands such as DAMAC and Al Ansari. During a brief break, he led digital marketing at DWTC, driving a 125% increase in impressions for GITEX Global through strategic link building, multilingual SEO, and high-profile content. Now back at SEO Sherpa, he continues to spearhead SEO strategies for top clients.

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