Content Marketing Consultant in Dubai

Content marketing that drive sales & revenue growth

Creating powerful, SEO friendly content for your website

I help brands create content that ranks and converts, combining data-led SEO insights with storytelling that captures attention.

From commercial landing pages to long-form guides, blogs and more, every piece is built around real search intent and measurable ROI.

The goal isn’t to publish more, it’s to publish smarter, with content that earns visibility, trust, and consistent traffic growth over time.

content marketing
content breakdown

What is content marketing for SEO?

Effective content marketing starts with strategy, not guesswork. I develop data-backed content that earns visibility, builds authority, and drives measurable results.

Every article, landing page, and campaign is mapped to real search intent and commercial outcomes – not just vanity metrics.

By aligning SEO insights with compelling storytelling, your content becomes an engine for brand awareness, traffic growth, and long-term ROI.

My 3-step process to content marketing for SEO

Effective content marketing is a balance of insight, creativity, and execution. It’s not about building for trends, but building search-led content ecosystems that drive measurable ROI and compound traffic growth over time.

research

Research

I dig deep into the data – analyzing search intent, audience behavior, and competitive gaps to find topics that actually move the needle. This stage defines the sweet spot between what people search for and what your brand should be known for.

write

Write

Using those insights, I create content that connects. Every page is written with purpose, optimized for search, structured for clarity, and crafted to build trust. It’s SEO writing without the fluff – strategic, readable, and built to perform.

publish

Publish

Once the content’s ready, I make sure it earns the visibility it deserves. From metadata and internal linking to publishing cadence and promotion, each piece is launched to rank, convert, and strengthen your site’s topical authority.

Why you should choose me as your SEO content marketing consultant

As one of Dubai’s leading SEO content consultants, I have a proven track record of running high-performance, ROI-driven SEO campaigns that consistently deliver results.

I’ve worked with businesses across the UAE, from ambitious startups to some of the region’s biggest brands, and helping them scale and secure industry-leading awards.

When it comes to ecommerce, I understand the unique challenges of driving traffic that converts.

oscar scolding profile photo

10+

Years of experience

2,150+

Businesses I’ve consulted with

450+

SEO audits completed

7

Awards I’ve helped win for clients

Where my work has been featured

martech summit interview oscar scolding
marketing bootcamp workshop
career interview oscar scolding

Don’t just take my word for it…

What kind of SEO content needs to be optimized?

Different goals need different formats. Whether you’re trying to capture search demand, educate potential customers, or build topical authority, I create content that’s designed to rank, engage, and convert.

service page

Service Pages

Your service pages should do more than describe what you offer. I build conversion-focused pages that combine keyword targeting with persuasive copy, ensuring every line reinforces trust and drives action. Structured data, internal linking, and on-page SEO are all baked in from the start.

blog

Blogs

Blogs are the engine of long-term organic growth. I create content calendars built on real search intent, answering the questions your audience is actually asking. Each post is designed to attract qualified traffic, strengthen topical authority, and funnel readers toward conversion pages.

guide

Long-Form Guides

When you want to dominate a topic, long-form content does the heavy lifting. These in-depth resources establish authority, earn backlinks, and build trust. I craft guides that position your brand as the go-to voice in your niche, blending data, storytelling, and SEO precision.

Read my latest blogs on content marketing

FAQs on content marketing

What is content marketing for SEO?

Content marketing for SEO focuses on creating material that improves your visibility in search results while building genuine authority in your industry. It aligns keyword strategy, storytelling, and user intent to attract qualified visitors and turn them into paying customers.

How do you decide what content to create?

Every project starts with data. I analyze search trends, user intent, and competitor performance to uncover the topics that deliver real business value. From there, I map out a plan that balances quick wins with long-term growth opportunities.

How long does it take to see results from content marketing?

Content marketing is a compounding strategy. Early signs of traction typically appear within the first few months, but the real gains come as your library grows, rankings strengthen, and search engines start recognising your authority.

What makes SEO content effective?

The most effective content combines technical precision with human insight. It’s written to perform well in search results, structured for clarity, and designed to keep readers engaged long enough to take action.

Do you also handle content strategy and planning?

Yes – I help define the full strategy before any writing begins. That includes keyword research, editorial calendars, content clusters, and internal linking frameworks to make sure each piece contributes to a measurable outcome.

Can you optimize content we’ve already published?

Definitely. Many websites have valuable pages that underperform simply because they’re misaligned with search intent. I identify those gaps, then refresh, restructure, and internally link them for stronger visibility and engagement.

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